How can you increase the conversion rate of your website
It should be noted that the user interface does not omit the creative and visual aspects - they simply have a strictly technical role. In today's article, I put together a crash course/intensive course on user experience. In short, you will find out why this is as important for your website as is SEO optimization, for example. Discover the complete offer of The Markers services – All in for your business! what is UX User Experience What is User Experience (UX)? According to the definition, User Experience (UX) represents all aspects related to user interaction with all parts of your website, including the business itself, as well as its services and products. Any element of your business that ends up interacting directly with a client or potential client is an element that is also part of the user experience .It should be noted that User Experience can be found in any domain, not only the online one. This concept repr Papua New Guinea Email List esents, in essence, the way the user interacts (and should interact) with your company, products and services . When it comes to the online environment, namely at the level of a website, the user experience takes into account the following: The story of your brand - rendered through the content present on the website and improved by its appearance (part of the UI); The ways in which interaction with your brand is guaranteed - posts, blogs, videos, buttons, interactive games and so on. There are many ways in which a user can interact with your brand, implicitly by which these ways should be included in the UX; The objectives of your brand (or website) - in the development of the User Experience part, the objectives of your brand are also taken into account.
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If you want to sell more, for example, then the first page of your website will contain the products sold by you; Ease of use of the platform related to your brand - namely, how easy it is for the user to complete an order or return to a certain page or product. How easy is your business website overall?Unlike User Interface which manages how a product or brand is "placed on the page", as they say, User Experience manages how the brand or product "feels" from the user's point of view the user. user experience User experience - why is it important for your business website. In short, UX must meet the user's requirements and needs. For example, if it is in an online store, and the first page does not contain any products and the "shop" button is not visible anywhere, then the User Experience score of the website is practically on the ground.
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