Perugia therefore we want to inform all potentially affected users in the vicinity. Using geolocalization to send the campaign only to the target who could actually show up in the store is essential. If we sent it to all our contacts we would waste a lot of budget and resources but in this way we are sure that we have sponsored the campaign only to people who are really interested. Lets take another example we run a restaurant chain and in the last year we also had an app developed. Using geolocation to do mobile marketing.
We could send a notification from the app to all Retail Email List the people who are around our restaurant at dinner or lunch time so as to encourage the user to come and visit us just when they might need it . This technique can be used in various areas even on desktop and not on mobile but on the latter it is simpler to bring the user to interact with games or activities that entertain him. Mobile games have always been widely used by users and in general gaming is something that we are always attracted and intrigued by it amuses and entertains us and sometimes.
We almost forget that we are in front of an advertisement or a sponsored one. Think for example of a clothing store app that allows you to acquire points through internal games which can then be used to receive gifts and freebies or a cream application that uses a kind of game of goose. to help you reach small goals every time you purchase or interact with the brand. Another example we can give concerns mobile email marketing. In fact even on this channel interactive games can be created that entertain.